Webdesign vs SEO: What is more important webdesign or SEO of a web site? Learn to understand the difference of both - webdesign and SEO for your web site success.

Recently a question showed that many have a limited understanding of what they do. Young people love to get started with a webdesign business. Creating fancy looking sites or pages is nice but of no use to the site owner!

The relationship of webdesign vs SEO is simple: Webdesign is like design and building a car. SEO is like building the engine and power system for a car. Hence no matter how beautiful your site and all its pages may be, you need an engine driving traffic to that site. The engine driving traffic to your site is SEO. Search Engine Optimization and optimization beyond Search Engines to be found, to reach out to the target group of people you want to reach with your message or content!

Beyond search engines means to create and publish RSS feeds, if your readership is highly old fashioned and lacks motivation or www education needed to surf your site or read your RSS feed news, then you also may want newsletters. You may need to promote in a fashionable and attractive way your site. Most web site owners such as hotel, business sites, etc may lack the time needed as well as the money needed to attract sufficient traffic to their site or web site pages. Hence such business sites may also need attractive advertisement, geo targetted ads such as Google AdSense or others.

SEO also may include the site owners presence in specialized forums. For example hotel sites / hotel owners may share and contribute to travel forums. Neutral advice free from self promotion but with forum signature links pointing to their own site / hotel and a direct reference to their hotel where appropriate and asked for.

Submission to relevant directories is mostly part of history. People google, people seldom or never surf directories, even less any of these money making link farming oriented private directories out there by the thousands or ten thousands as left over from the link farming era of this planet's web world.

Web desing is in charge of making colorful, easy to surf, easy to overview sites linked and assembled into one website. SEO properly done makes sure each and every page of an entire site can be found individually by Google or any other major SE.

From above it is apparent that the normal and ideal method always involves ONE person doing both aspects - webdesign and SEO - at the same time. Most SEO aspects need to be integrated from the very beginning of site construction. Meta tags need to be created for each page, images need to have proper alt tags and alt text relevant to the site / page / picture shown and thus useful to promote a site. H1/H2/H3 titles need to be focused toward content and SEO simultaneously. Content needs to be written in a pleasant way, focusing on real content - on the goal and purpose of a web site, but at the same time content needs to be written in a language and presentation suitable for Search Engines, for automated text parsing, text indexing, text processing as well as for modern semantics technology implemented by a few large SE such as Google.

Final conclusion for successful web design and SEO

Only the business owner who loves his business from the bottom of his heart is qualified to do both above jobs in an efficient way. The business / site owner alone knows what he / she gives his/her life for. Business owner knows his plan for the future. He knows and can accordingly make commitments in text, content, presentation to reach out to his desired target group. The one who gave his / her life for a particular job on earth alone can have the power needed to achieve his goal until job successfully done.

In all the past 11+ years of my own professional web publishing I have never seen one single web designer being qualified to include SEO into his fancy looking sites. That includes such major global web sites like Acer's many sites and other major manufacturer sites. The other method - hiring a SEO expert never worked as well in all my observed cases. To be efficient SEO expert for a particular site, you need to have access to the full content of a site, you need to have authority to change any part of content, to change presentation of each and every page of a site, you need authority to change any part, any word, any title or photo of a page or entire site to achieve a successful merger of webdesign and SEO.

If your business really matters to you and really is worth your life, your entire life, you work, your life force, your time and your money, then you will be successful in both - SEO and web site design. Else you fail. It is good to fail if you lack the driving force to give your entire life toward a goal. A failure in business endeavor may force you to revue your life, your life's content and values for worthy causes to live and die on earth. Lack of this readiness means nothing else but lack of worthiness of your OWN content of life in the eyes of your very own innermost being! If you do what serves the spiritual purpose of your innermost being, then you have the power to do whatever it takes to succeed. If you have a goal and content of life in full harmony with your innermost being, then you easily can give your life for that cause because then you are spiritually aware of your true life beyond death. You thus have a full understanding of your "mission" or lessons of life on earth and are ready to accomplish that "mission" or lesson until job done successfully and until ready to return home to God.

Love and Bliss

hans